Wyndham isn’t waiting to see whether AI recommends its hotels. It feeds live data straight into ChatGPT, Claude, and Gemini, then uses AI to watch AI and refine what it supplies. Geoff Ballotti runs every such call through one test: does it pay off for owners? We’ll get into it at Skift Global Forum.http://dlvr.it/TVWr41
The post Skift Global Forum Preview: Wyndham CEO on Placing Its Own Agents Inside the AI Models first appeared on Vacation Travel Listings.
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